One Zero needed a UX Writer to join their product design team and help shape the microcopy for Israel’s first full digital bank. Their goal: precise, user-friendly text that makes complex banking feel simple and approachable.

Year

07.25

Scope

UX Writing

Timeline

Ongoing

Live project

Live project

One zero card
One zero card
Writing the voice of Israel’s first digital bank - one screen at a time.

As part of their product design team, I help shape the language behind every interaction - from buttons and onboarding flows to error messages and micro-moments of delight. One Zero isn’t just another bank; it’s a challenger brand taking on the giants with transparency, simplicity, and a customer-first mindset. My role is to make sure every word earns trust, builds clarity, and keeps users feeling in control - without the corporate jargon.

Got Something Cooking?

Got Something Cooking?

Got Something Cooking?