ABOUT

Over the past decade, I’ve helped shape stories, visuals, and experiences for brands like 10bis (Just Eat Takeaway.com), One Zero Bank, Yad2, Tel Aviv Stock Exchange, Tel aviv yafo municipality, Royal Canin, Enlight, and others. My work moves between copy, design, and strategy - connecting the dots between creativity, logic, and emotion. Self-taught and endlessly curious, I thrive on learning new tools and helping good people make things that actually matter. I started rotev - Creative Services to bring that mix of storytelling, clarity, and personality into every project.